Scanned 9 hours ago
https://HSBC.co.uk
71
Performance
100
Accessibility
77
Best Practices
100
SEO
42
Performance
97
Accessibility
73
Best Practices
92
SEO
https://HSBC.co.uk
First paint: 0.8s
First paint: 5.0s
Loading Timeline
0.4s
0.8s
1.1s
1.5s
1.9s
2.3s
2.6s
3.0s
FCP
0.4s
0.8s
1.1s
1.5s
1.9s
2.3s
2.6s
3.0s
FCP
50
Total
0
Broken
50
Internal
0
External
https://HSBC.co.uk/
200
https://HSBC.co.uk/register/
200
https://HSBC.co.uk/current-accounts/products/premier/
200
https://HSBC.co.uk/current-accounts/products/jade/private-bank/
200
https://HSBC.co.uk/savings/products/fixed-rate-isa/
200
https://HSBC.co.uk/current-accounts/products/global-money/
200
https://HSBC.co.uk/international/apply-for-a-uk-account/
200
https://HSBC.co.uk/current-accounts/existing-customers/
200
https://HSBC.co.uk/help/money-worries/
200
https://HSBC.co.uk/help/banking-made-easy/
200
https://HSBC.co.uk/ways-to-bank/mobile/
200
https://HSBC.co.uk/ways-to-bank/online-banking/
200
https://HSBC.co.uk/current-accounts/products/overdrafts/
200
https://HSBC.co.uk/current-accounts/products/overdraft-calculator/
200
https://HSBC.co.uk/current-accounts/products/overdraft-calculator/repa...
200
https://HSBC.co.uk/credit-cards/balance-transfer-credit-cards/
200
https://HSBC.co.uk/loans/ways-to-borrow/
200
https://HSBC.co.uk/credit-cards/eligibility-checker/
200
https://HSBC.co.uk/loans/products/debt-consolidation/
200
https://HSBC.co.uk/loans/flexipay/
200
https://HSBC.co.uk/mortgages/finder/
200
https://HSBC.co.uk/mortgages/existing-customers/switch/
200
https://HSBC.co.uk/mortgages/decision-in-principle/
200
https://HSBC.co.uk/mortgages/moving-home/
200
https://HSBC.co.uk/mortgages/application-in-progress/
200
https://HSBC.co.uk/mortgages/cost-of-living-support/
200
https://HSBC.co.uk/mortgages/existing-customers/
200
https://HSBC.co.uk/mortgages/existing-customers/redemption/
200
https://HSBC.co.uk/credit-cards/existing-customers/
200
https://HSBC.co.uk/credit-cards/instalment-plans/
200
https://HSBC.co.uk/credit-cards/fees/
200
https://HSBC.co.uk/help/bank-of-england-base-rate/
200
https://HSBC.co.uk/investments/isas/
200
https://HSBC.co.uk/investments/funds/
200
https://HSBC.co.uk/wealth/investment-calculator/
200
https://HSBC.co.uk/investments/products/hsbc-global-strategy-portfolio...
200
https://HSBC.co.uk/investments/products/invest-direct/
200
https://HSBC.co.uk/investments/new-to-investing/
200
https://HSBC.co.uk/investments/advice/premier-investment-management-se...
200
https://HSBC.co.uk/wealth/insights/
200
https://HSBC.co.uk/wealth/planning/future-planner/
200
https://HSBC.co.uk/investments/learn-to-invest-in-6-steps/
200
https://HSBC.co.uk/wealth/education-calculator/
200
https://HSBC.co.uk/investments/financial-action-plan/
200
https://HSBC.co.uk/investments/existing-customers/global-investment-ce...
200
https://HSBC.co.uk/investments/products/child-trust-fund/
200
https://HSBC.co.uk/investments/existing-customers/invest-direct/
200
https://HSBC.co.uk/investments/existing-customers/
200
https://HSBC.co.uk/investments/products/onshore-investment-bond/
200
https://HSBC.co.uk/investments/existing-customers/self-invested-person...
200
Title
HSBC UK - Personal & Online Banking
(35 chars)
Meta Description
Welcome to HSBC UK banking products including current accoun...
(138 chars)
Canonical
https://www.hsbc.co.uk/
Viewport
width=device-width, initial-scale=1.0
Charset
utf-8
Lang
en-gb
Favicon
/etc.clientlibs/dpws/clientlibs-public/clientlib-site/resour...
Open Graph: 5/5
Twitter Card: 4/4
A Records
2 found · 99.83.228.62, 75.2.113.238
IPv6 (AAAA)
Not configured
Nameservers (NS)
6 found · ns20.hsbc.uk, ns21.hsbc.uk, ns21.hsbc.net, ns6.hsbc.com, ns20.hsbc.net, ns3.hsbc.com
Mail (MX)
2 found · mxa-00299f02.gslb.pphosted.com
Email Security
SPF Record
Present
DMARC Record
Present · policy=reject
TXT Records (24)
s20i887080ipqor45jqk1g58fu
other
wiz-domain-verification=63f5e2e7316847f581f5c811d2057ac4c60fcff9e35a208a5cc63dda...
other
QuoVadis=b91afc41-7fc7-46f6-bf22-ba582a452c63
other
pendo-domain-verification=f2df3cc4-7514-4aaf-81de-e0678f50bdcf
other
wiz-domain-verification=0287380846b97f4f0f2a4ff03e53728406f0dce9a75011a27fed7b4d...
other
google-site-verification=Y9as1frJaUyFpuwyPJz8iPUH7OWz49kFFAkELMDbdOU
Google Verification
v=spf1 mx ip4:193.108.76.55 ip4:91.214.7.40 ip4:193.108.76.63 ip4:91.214.7.46 ~a...
SPF
t7hqd8qnfdilchv290iblqv30a
other
28ac990f586fff2c5cc97eccff4439
other
adobe-sign-verification=a7e31367719677e0da31207d95e04b50
other
wiz-domain-verification=c4f9ca2f3b5e74b4502b2756d19f0936af847728b0927c6bf47b5271...
other
jamf-site-verification=tAZAfebQ4bG09M_PwMPZ0w
other
00573463
other
gp8r2agl5dbi2bk0ab02vso7ra
other
adobe-idp-site-verification=97bd1b56bb7c1bf2b021fcc1aa99f303be57821beda2e0344261...
other
webexdomainverification.=b7193787-ca59-4774-ba12-d6a24bf1477c
other
yb1znpxy6qby87d3tz5nvbp92kggy1yl
other
5700a0f161c3ee56b1cdb45f8ff0d606
other
google-site-verification=2ED1anl3elka5NBAf_b5aXbDakkuwB8MNsVOn84IHf0
Google Verification
ZOOM_verify_yIYktdeU7qOOqnpsSB01ku
other
work-accounts-domain-verification=K3LfwNxr5ku5KCShqcuOtpqSL0P6vE
other
mongodb-site-verification=Xl7TWsZnWeq5MlKBpSynk8McVmCHoGNM
other
google-site-verification=2pXY-tnGNg5TC2XdBfO6jz9-IbiS49MVjs2WJHDJCuU
Google Verification
google-site-verification=0aqGWEIG4WiWSIoj-sYHNbEexAxOX-CFusTqpe-_ZrA
Google Verification
100
Seo
71
Performance
100
Accessibility
77
Best Practices
1.9s
LCP
0.8s
FCP
433ms
TBT
0.000
CLS
1.6s
SI
92
Seo
42
Performance
97
Accessibility
73
Best Practices
16.9s
LCP
5.0s
FCP
533ms
TBT
0.104
CLS
8.0s
SI
referrer-policy
Missing
x-frame-options
Present
permissions-policy
Missing
x-content-type-options
Present
content-security-policy
Present
strict-transport-security
Present
SSL Certificate
Valid · DigiCert Inc · 234 days left
HTTPS Redirect
Yes
CCBot
Partial
GPTBot
Partial
YouBot
Partial
Bingbot
Partial
Amazonbot
Partial
ClaudeBot
Partial
Googlebot
Partial
Bytespider
Partial
Claude-Web
Partial
FacebookBot
Partial
ChatGPT-User
Partial
anthropic-ai
Partial
PerplexityBot
Partial
Google-Extended
Partial
Applebot-Extended
Partial
llms.txt
Not found
noai meta tag
Not set
JSON-LD Schemas (0)
Heading Hierarchy
h1: 2
h2: 63
h3: 1
h4: 2
Semantic Landmarks (5/6)
<nav> x6
<main>
<footer>
<header>
<article>
<section>
AI-Powered Insights
Executive Summary
HSBC UK's website shows strong technical fundamentals with excellent link health, meta tags, and DNS configuration. The site performs well on desktop (Grade B) but struggles significantly on mobile devices, particularly with loading speeds that could frustrate customers trying to access banking services on their phones. While security measures are generally solid, there are some gaps in security headers that could be easily addressed. The biggest concern is the lack of structured data and poor AI bot accessibility, which limits the site's discoverability in search engines and AI-powered tools that customers increasingly use to find banking information. Overall, this is a technically competent site that needs optimization for mobile users and better search engine visibility to maintain its competitive edge in digital banking.
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