Scanned 4 hours ago
https://visitwiltshire.co.uk
46
Performance
60
Accessibility
73
Best Practices
75
SEO
20
Performance
60
Accessibility
50
Best Practices
75
SEO
https://visitwiltshire.co.uk
First paint: 0.8s
First paint: 3.6s
Loading Timeline
0.4s
0.8s
1.1s
1.5s
1.9s
2.3s
2.6s
3.0s
FCP
0.6s
1.2s
1.8s
2.3s
2.9s
3.5s
4.1s
4.7s
FCP
50
Total
0
Broken
50
Internal
0
External
https://visitwiltshire.co.uk/things-to-do
200
https://visitwiltshire.co.uk/things-to-do/book-tickets
200
https://visitwiltshire.co.uk/things-to-do/accessible-things-to-do
200
https://visitwiltshire.co.uk/things-to-do/sustainable-things-to-do
200
https://visitwiltshire.co.uk/things-to-do/attractions
200
https://visitwiltshire.co.uk/things-to-do/attractions/zoo-and-animals
200
https://visitwiltshire.co.uk/things-to-do/activities
200
https://visitwiltshire.co.uk/things-to-do/activities/walking
200
https://visitwiltshire.co.uk/things-to-do/activities/cycling
200
https://visitwiltshire.co.uk/things-to-do/activities/golf
200
https://visitwiltshire.co.uk/things-to-do/activities/fishing
200
https://visitwiltshire.co.uk/things-to-do/activities/horse-riding
200
https://visitwiltshire.co.uk/things-to-do/activities/outdoor-and-adven...
200
https://visitwiltshire.co.uk/things-to-do/activities/bird-watching
200
https://visitwiltshire.co.uk/things-to-do/activities/driving-and-motor...
200
https://visitwiltshire.co.uk/things-to-do/activities/water-fun
200
https://visitwiltshire.co.uk/things-to-do/activities/escape-rooms
200
https://visitwiltshire.co.uk/things-to-do/family-fun
200
https://visitwiltshire.co.uk/things-to-do/shopping
200
https://visitwiltshire.co.uk/things-to-do/parks-and-recreation
200
https://visitwiltshire.co.uk/things-to-do/stately-homes-and-gardens
200
https://visitwiltshire.co.uk/things-to-do/history-and-heritage
200
https://visitwiltshire.co.uk/things-to-do/history-and-heritage/museums
200
https://visitwiltshire.co.uk/things-to-do/history-and-heritage/landmar...
200
https://visitwiltshire.co.uk/things-to-do/history-and-heritage/industr...
200
https://visitwiltshire.co.uk/things-to-do/history-and-heritage/world-h...
200
https://visitwiltshire.co.uk/things-to-do/art-and-culture
200
https://visitwiltshire.co.uk/things-to-do/entertainment-and-nightlife
200
https://visitwiltshire.co.uk/things-to-do/entertainment-and-nightlife/...
200
https://visitwiltshire.co.uk/things-to-do/tours-and-sightseeing
200
https://visitwiltshire.co.uk/things-to-do/tours-and-sightseeing/guided...
200
https://visitwiltshire.co.uk/things-to-do/tours-and-sightseeing/walkin...
200
https://visitwiltshire.co.uk/things-to-do/tours-and-sightseeing/cyclin...
200
https://visitwiltshire.co.uk/things-to-do/tours-and-sightseeing/stoneh...
200
https://visitwiltshire.co.uk/things-to-do/tours-and-sightseeing/boat-t...
200
https://visitwiltshire.co.uk/things-to-do/tours-and-sightseeing/drivin...
200
https://visitwiltshire.co.uk/accommodation
200
https://visitwiltshire.co.uk/accommodation/book-direct-in-wiltshire
200
https://visitwiltshire.co.uk/accommodation/accessible-accommodation
200
https://visitwiltshire.co.uk/accommodation/eco-friendly-places-to-stay
200
https://visitwiltshire.co.uk/accommodation/self-catering
200
https://visitwiltshire.co.uk/accommodation/hotels
200
https://visitwiltshire.co.uk/accommodation/bed-and-breakfasts
200
https://visitwiltshire.co.uk/accommodation/caravan-parks-and-campsites
200
https://visitwiltshire.co.uk/accommodation/farm-stay
200
https://visitwiltshire.co.uk/accommodation/group-friendly
200
https://visitwiltshire.co.uk/accommodation/adult-only-accommodation-in...
200
https://visitwiltshire.co.uk/accommodation/alternative-accommodation
200
https://visitwiltshire.co.uk/accommodation/longleat-accommodation
200
https://visitwiltshire.co.uk/accommodation/stonehenge-accommodation
200
Title
Visit Wiltshire - Official Wiltshire Tourist Information Sit...
(61 chars)
Meta Description
Click here to find out all you need when visiting Wiltshire!...
(161 chars)
Canonical
Missing
Viewport
width=device-width, initial-scale=1.0
Charset
UTF-8
Lang
en-GB
Favicon
/favicon.ico
Open Graph: 5/5
Twitter Card: 0/4
75
Seo
46
Performance
60
Accessibility
73
Best Practices
2.5s
LCP
0.8s
FCP
296ms
TBT
0.544
CLS
2.4s
SI
75
Seo
20
Performance
60
Accessibility
50
Best Practices
18.7s
LCP
3.6s
FCP
970ms
TBT
0.372
CLS
9.9s
SI
CCBot
Partial
GPTBot
Partial
YouBot
Partial
Bingbot
Partial
Amazonbot
Partial
ClaudeBot
Partial
Googlebot
Partial
Bytespider
Partial
Claude-Web
Partial
FacebookBot
Partial
ChatGPT-User
Partial
anthropic-ai
Partial
PerplexityBot
Partial
Google-Extended
Partial
Applebot-Extended
Partial
llms.txt
Not found
noai meta tag
Not set
referrer-policy
Missing
x-frame-options
Missing
permissions-policy
Missing
x-content-type-options
Missing
content-security-policy
Missing
strict-transport-security
Present
SSL Certificate
Valid · Sectigo Limited · 64 days left
HTTPS Redirect
Yes
JSON-LD Schemas (0)
Heading Hierarchy
h1: 1
h2: 71
h3: 12
Semantic Landmarks (2/6)
<nav>
<main>
<footer>
<header> x4
<article> x4
<section>
AI-Powered Insights
Executive Summary
Visit Wiltshire's website has strong foundations with excellent link health - all 50 tested links work perfectly. However, significant performance and security issues are holding the site back. The website loads very slowly, especially on mobile devices where visitors wait nearly 19 seconds to see content, which likely causes many potential tourists to leave before exploring Wiltshire's offerings. While basic SEO elements are in place, the site lacks important security protections and structured data that would help both search engines and visitors better understand the content. The site is accessible and well-organized, but technical improvements are urgently needed to provide a good user experience and protect visitor data.
Unlock your full action plan
Sign up to get a prioritised list of fixes, code examples, and ongoing monitoring.
Sign Up Free